It’s the era of Pervasive Data Intelligence, a time when data is becoming more dynamic and transformative than ever before. Two imperative business disciplines are at the front of this digital transformation: IT and marketing. In this eBook from Teradata, learn how these two departments are poised to radically transform the customer experience and bring data front and center as a tool to drive powerful business transformations.
The CIO & The CMO: Transformation in the C-Suite
