Search Results for: Marketing solution

SPIN Selling Elevates B2B Sales Strategy with Targeted Questioning

SPIN Selling Elevates B2B Sales Strategy with Targeted Questioning

Insights Desk Sep 16, 2024

Highlights: The SPIN selling methodology uses four stages of targeted questions to guide the sales process, helping prospects identify their need for a solution. This approach can increase close ...

Product Intelligence: Strategic Imperative for Data-driven Innovation

Product Intelligence: Strategic Imperative for Data-driven Innovation

Insights Desk Sep 16, 2024

Highlights: Beyond in-app surveys, customer interviews offer a deeper understanding of user perspectives, fostering a more personal connection. Product managers can leverage product intelligen...

Leveraging Big data as a service in Modern Business Infrastructure

Leveraging Big data as a service in Modern Business Infrastructure

Insights Desk Sep 06, 2024

Highlights: BDaaS enhances data-driven marketing by turning complex data into structured smart data. Integrated BDaaS offers a comprehensive solution, merging the performance-driven approach o...

Cribl Raises USD 319 M in the Later Stage Investment Round

Cribl Raises USD 319 M in the Later Stage Investment Round

Insights Desk Aug 28, 2024

Highlights: The main offering from Cribl is a cloud service called Cribl Stream, which businesses may utilize to transfer data across their apps. Roughly 25% of the Fortune 500, according to C...

Opkey Secures USD 47 M to Automate ERP Change Testing Using AI

Opkey Secures USD 47 M to Automate ERP Change Testing Using AI

Insights Desk Aug 26, 2024

Highlights: The company claims that its platform automates much of the manual effort required for testing ERP updates. Opkey states that its platform can analyze a company’s script library a...

Fintech Startup Bolt Financials Aims to Raise USD 450 M

Fintech Startup Bolt Financials Aims to Raise USD 450 M

Insights Desk Aug 21, 2024

Highlights: Bolt provides a range of cloud services that online retailers can leverage to handle customer transactions. Bolt claims its software can boost the likelihood of e-commerce site vis...

How B2B Product Reviews Build Lasting Trust?

How B2B Product Reviews Build Lasting Trust?

Insights Desk Aug 13, 2024

Highlights: Modern B2B buyers demand highly specific solutions. A strong brand alone is no longer sufficient to win their business. By seamlessly incorporating review requests within customer ...

Microsoft Introduces Microsoft Purview Data Governance for Security

Microsoft Introduces Microsoft Purview Data Governance for Security

Insights Desk Aug 05, 2024

Highlights: Since Purview’s 2022 move from an Azure cloud-native data governance system, Microsoft has been fine-tuning it. The firm enhanced Microsoft Purview in May with the addition of Copil...

Embedded Payments: A Smoother Experience for Your Customers

Embedded Payments: A Smoother Experience for Your Customers

Insights Desk Jul 26, 2024

Highlights: By consolidating all your users' payments from different regions and channels into a single system, you can provide them with a unified view of their customers. Embedded payments f...

How to Improve Email Response Rate: Explore Proven Strategies!

How to Improve Email Response Rate: Explore Proven Strategies!

Insights Desk Jul 17, 2024

Highlights: Email remains the most profitable means to communicate with clients and promote your product. Engage, educate, and inspire with high-quality content to boost your email response ra...

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