Search Results for: Marketing technology

Sales and Marketing Alignment Leads to Increase in Marketing Technology

Sales and Marketing Alignment Leads to Increase in Marketing Technology

Insights Desk Oct 26, 2020

The main reason behind any business failure is its misalignment system to develop a successful sales strategy. Making a marriage successful requires balanced support from both the partners to build a ...

However Advance Technology Turns, Referral Marketing Will Never Dust Away

However Advance Technology Turns, Referral Marketing Will Never Dust Away

Insights Desk Sep 01, 2020

Everyone knows the power of word-of-mouth advertising. A person doesn’t tend to believe unless he experiences himself or hears about it from his colleague or any trusted sources about any particular...

Intel Launches Core Ultra 200S Processors Made with 3D Technology

Intel Launches Core Ultra 200S Processors Made with 3D Technology

Insights Desk Oct 11, 2024

Highlights: The Core Ultra 9 285K is the flagship chip in the Core Ultra 200S series. It has eight cores with a maximum frequency of 5.6 gigahertz that are tuned for performance. Intel has imp...

Zeta Global Acquires LiveIntent for USD 250 M to Boost AI Marketing

Insights Desk Oct 09, 2024

Highlights: LiveIntent states that its platform prioritizes audience identity and engagement, enabling advertisers to provide personalized experiences while preserving user privacy. Zeta’s a...

Elevating Marketing Performance with Advanced Marketing Analytics

Elevating Marketing Performance with Advanced Marketing Analytics

Insights Desk Sep 30, 2024

Highlights: To build a complete customer picture, marketers should unify structured and unstructured data. Once customer data is centralized, companies must activate it to enable targeted mark...

Stop Intuition-based Marketing: Path to B2B Data-driven Marketing

Stop Intuition-based Marketing: Path to B2B Data-driven Marketing

Insights Desk Sep 12, 2024

Highlights: Data-driven marketing is a data-centric approach that uses analytics and insights to inform marketing strategies. Effective marketing is about spending wisely, not just spending he...

Market Basket Analysis Strategically Optimizing Sales & Marketing

Market Basket Analysis Strategically Optimizing Sales & Marketing

Insights Desk Sep 03, 2024

Highlights: Predictive market basket analysis examines items purchased in sequence to evaluate cross-selling opportunities. Market basket analysis provides valuable insights into customer beha...

B2B Marketing Trends Revolutionizing the Software Buying Process

B2B Marketing Trends Revolutionizing the Software Buying Process

Insights Desk Aug 12, 2024

Highlights: AI is becoming critical for businesses, driving investment in AI tools. Its power to transform operations and boost competitiveness is forcing industry excitement. Businesses frequ...

Redactive Raises USD 7.5 M to Expand Headcount and Marketing

Redactive Raises USD 7.5 M to Expand Headcount and Marketing

Insights Desk Jul 03, 2024

Highlights: Redactive’s platform makes it easier to retrieve the data needed to customize generative AI applications with client or confidential information. Redactive asserts that it is the...

Profitable Content Cloud Solutions to Boost Content Marketing

Profitable Content Cloud Solutions to Boost Content Marketing

Insights Desk Jun 14, 2024

Highlights: The content cloud solutions help you oversee the whole content journey with a uniform open platform designed to serve the needs of end users, IT professionals, and developers. The ...

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