Search Results for: Marketing

AI-Powered Personalization

AI-Powered Personalization

Research Desk Jul 26, 2019

You cannot accurately predict what your customer will want next. Artificial intelligence can. By 2020, businesses that use AI and related technologies like machine learning and deep learning to unc...

Forrester Wave: Content Management Systems 2018

Forrester Wave: Content Management Systems 2018

Research Desk Jul 26, 2019

Adobe is a leader in web content management systems, according to Forrester. Businesses need smart content, personalised and contextualised experiences, and agile operations. We won't have a dra...

3 Mistakes Organizations Make While Developing ABM Programs

3 Mistakes Organizations Make While Developing ABM Programs

Research Desk Jul 25, 2019

So, you’re thinking about implementing ABM? NEWSFLASH: Account-based marketing is back and more popular than ever! Despite rampant success stories, far too often, we see sales and marke...

The Enterprise Guide to Surviving Extinction: Why Customer Experience is the Single Most Important Discipline for Enterprises Today

The Enterprise Guide to Surviving Extinction: Why Customer Experience is the Single Most Important Discipline for Enterprises Today

Research Desk Jul 18, 2019

It is no secret that markets are changing. Customers today care less about corporate brand marketing and long-term institutional presence. Instead, they are making buying decisions based on new compet...

Elevating Your Fashion Brand From a Product To a Way of Life

Research Desk Jul 17, 2019

Trying to do too much, too fast can lead to broken business processes, poor customer satisfaction, low employee retention rates and decreased returns on investment. Bite small and chew fast is our ...

7 Best Practices for Selling on E-Commerce Marketplaces

7 Best Practices for Selling on E-Commerce Marketplaces

Research Desk Jul 16, 2019

To sell more online, you must have a marketplace presence. Of course, you already know this. What you may not be aware of is the immense array of opportunities that can be leveraged to dominate the...

Moving to the cloud: Why API-led architectures matter

Moving to the cloud: Why API-led architectures matter

Research Desk Jul 16, 2019

Across industries, more and more companies are moving to the cloud. According to one study, approximately 93% of businesses are using cloud technologies in order to increase operational efficiency, r...

Salesforce Still Dominating The CRM Market

Salesforce Still Dominating The CRM Market

Insights Desk Jul 11, 2019

CRM is dominating with biggest market share and fastest growing enterprise software category published according to Gartner in the latest market sizing, and market share research that had been publish...

How Cloud Adoption Decision Making Is Driven And How It Should Actually Be Done?

How Cloud Adoption Decision Making Is Driven And How It Should Actually Be Done?

Insights Desk Jul 05, 2019

Cloud has almost completed twenty years as infrastructure solutions, over the years the technology has seen various iterations. Though if we ever consider cloud computing as a public utility introduce...

Managing Deployment and Ensuring Security throughout the PC Lifecycle

Managing Deployment and Ensuring Security throughout the PC Lifecycle

Research Desk Jul 03, 2019

To successfully navigate workforce transformation, you need to consider both IT and end-user needs. Upgrading your hardware, and “right-sizing” it to fit your workforce only solves half the issue....

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