Search Results for: Marketing

How to Segment Your Customers for Nurturing

How to Segment Your Customers for Nurturing

Research Desk Nov 14, 2018

Segmenting your audience, the act of dividing your customers into definable and actionable parts, is essential to your marketing successparticularly with customer nurturing. The more you segment, th...

The Definitive Guide to Customer Nurturing

The Definitive Guide to Customer Nurturing

Research Desk Nov 14, 2018

Today's buyers are more empowered than ever before. They engage with brands and companies through their own research across multiple channels, long before marketing has the opportunity to engage with ...

Touch the infinite

Touch the infinite

Research Desk Nov 14, 2018

Today, staying competitive requires mobile maturitya maturity that transforms businesses from simply creating products to delivering amazing digital experiences. And mobile is at the center. We've a...

The Power of A B Testing

The Power of A B Testing

Research Desk Nov 14, 2018

The impact of social media transcends almost every aspect of our daily liveswork, politics, breaking news, and more. Today, it's almost universally usedby consumers and brandsand is one of the m...

Forrester Diversity of Deployment

Forrester Diversity of Deployment

Research Desk Nov 14, 2018

Collaboration is essential in today's fast-paced competitive environment. It's the connective tissue of the customer experience ecosystem. Sixty-one percent of today's information workers those who...

How to Adopt Marketo After Using a Different MAP

How to Adopt Marketo After Using a Different MAP

Research Desk Nov 14, 2018

Are you running into limitations with your current marketing automation solution? Perhaps your solution is missing core functionality for cross-channel marketing or reporting. Maybe you've found that ...

HPC Special Report Launch a Machine Learning Startup

HPC Special Report Launch a Machine Learning Startup

Research Desk Nov 14, 2018

Unexplored markets and an almost unlimited potential mean that today's machine and deep learning-based startups will be tomorrow's tech pioneers, marketing gurus, financial advisors, and more. But as ...

SiriusView Markeitng Automation Platforms 2017

SiriusView Markeitng Automation Platforms 2017

Research Desk Nov 14, 2018

[UPDATED FOR 2017] Read this complimentary copy of the SiriusView: Marketing Automation Platforms 2017 and learn more about Marketo's key differentiators including its native multi-channel experience,...

The B2B Marketers Guide to Decoding Metrics

The B2B Marketers Guide to Decoding Metrics

Research Desk Nov 14, 2018

As a marketer, you know how critical it is to understand how your marketing efforts contribute to the bottom line. There's a lot that goes on behind-the-scenes to generate sales pipeline and ultimatel...

The Essential 5 Top Reports Every Marketer Needs

The Essential 5 Top Reports Every Marketer Needs

Research Desk Nov 14, 2018

More and more, consumers do research, form opinions, and draw conclusions well before they choose to interact with your brand. This change has sparked a shift in the marketer's focus from being primar...

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