Search Results for: Marketing

2019 Marketing Benchmark Report

2019 Marketing Benchmark Report

Research Desk Nov 25, 2019

Email and mobile metrics for smarter marketing. Data is the lifeblood of successful marketing. Companies that can harness the power of data are tomorrow’s winners. At Acoustic, we believe deeply ...

Advertising & Marketing 101 How to Create a Marketing Budget

Advertising & Marketing 101 How to Create a Marketing Budget

Research Desk Nov 20, 2019

How to Make a Marketing Budget A breakdown of the 3-step process of creating an effective marketing budget. We’re not going to sugarcoat it—creating a marketing budget can be intimidating an...

Advertising & Marketing 101 How to Make a Commercial That Works

Advertising & Marketing 101 How to Make a Commercial That Works

Research Desk Nov 20, 2019

Think about the commercials that stick with you. What is it about them that you remember? It’s probably a combination of ads that made you laugh, made you think, or tugged at your heartstrings. A...

Advertising & Marketing 101 How to Get Started

Advertising & Marketing 101 How to Get Started

Research Desk Nov 20, 2019

If you’re reading this, you’ve taken an important step to grow your business. You’ve decided that you need to advertise to get your business where you want it to be. Step one complete. It�...

3 Keys For Consistent Marketing in 2020

3 Keys For Consistent Marketing in 2020

Research Desk Nov 20, 2019

You might think advertising only during peak seasons is enough, but research shows otherwise. Here are three ways that consistency pays off and can produce a better return on your investment. Consi...

Five Keys to Successful Automated Marketing

Five Keys to Successful Automated Marketing

Research Desk Nov 19, 2019

In the past, B2B transactions occurred in face-to-face meetings as a sales professional worked a product demo, business luncheon, or boardroom presentation to influence a customer – and close the de...

Account-Based Marketing Handbook

Account-Based Marketing Handbook

Research Desk Nov 19, 2019

As marketers chase after the same people with the same tactics, traditional marketing has become less worth the time—and the money. Email outreach worked until spam clogged up inboxes. Content marke...

Data-Driven Marketing

Data-Driven Marketing

Research Desk Nov 19, 2019

It’s no secret that data-driven marketing (DDM) is top of mind for brand and agency executives. But what is surprising—shocking, in fact—is how vital first- and third-party information is for cr...

Is Social Media Marketing Integral to your B2B Content Strategy? Yes. And Here Is Why

Is Social Media Marketing Integral to your B2B Content Strategy? Yes. And Here Is Why

Insights Desk Nov 12, 2019

Today, social media activity is higher than ever, and research from Social Media Today shows that 12 new active mobile social users join every second. According to eMarketer, 67.4% of in...

Marketing Experiments in an Age of Accountability

Marketing Experiments in an Age of Accountability

Research Desk Nov 04, 2019

Experiments prove and disprove ideas about the world around us and help us arrive at the truth. But experimentation is not limited to science class or the field of psychology. It’s critical for mark...

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