Search Results for: Marketing

A Guide to Optimizing the Digital Marketing Performance Through Better Data

A Guide to Optimizing the Digital Marketing Performance Through Better Data

Research Desk Oct 17, 2019

Learn how leading brands globally are improving digital marketing performance through digital experience data management. This document shares the steps any organization can take to implement campaign...

Aqilliz To Provide Blockchain-Based Products For The Digital Marketing Landscape

Aqilliz To Provide Blockchain-Based Products For The Digital Marketing Landscape

Insights Desk Oct 04, 2019

Aqilliz, a blockchain solutions provider, rolled out a defined technology for the digital marketing landscape. The new digital marketing solution aims to create an information exchange between brands,...

Marketing Experiments in an Age of Accountability

Marketing Experiments in an Age of Accountability

Research Desk Sep 24, 2019

Experiments prove and disprove ideas about the world around us and help us arrive at the truth. But experimentation is not limited to science class or the field of psychology. It’s critical for mark...

6 Reasons to Consider Marketing Automation

6 Reasons to Consider Marketing Automation

Research Desk Sep 24, 2019

This report details the capabilities that can help improve efficacy of marketing efforts and share results with leaders, With marketing automation, you can accomplish a lot: - manage prospects by c...

Forrester Email Marketing Can Launch Customer Obsession

Forrester Email Marketing Can Launch Customer Obsession

Research Desk Aug 26, 2019

Email provides the wedge into customer-obsessed marketing Every day, demanding customers, unforeseen competition, and disruptive new technologies hammer home that we have entered the age of the cus...

How Artificial Intelligence is Transforming the World of Sales & Marketing?

How Artificial Intelligence is Transforming the World of Sales & Marketing?

Insights Desk Jul 30, 2019

Artificial Intelligence (AI) enables marketers to understand the sales cycle along with correlating the already set strategies and spending to sales results. AI-driven insights are all set to assist t...

G2 Marketing Intelligence

G2 Marketing Intelligence

Research Desk Jul 25, 2019

What is Marketing Intelligence Software? Accounts buy, but it’s the people – stakeholders, decision makers & influencers – who decide. Marketing Intelligence empowers B2B sales ops to ide...

How To Prepare Contact and Account Data for an Account-Based Marketing Strategy

How To Prepare Contact and Account Data for an Account-Based Marketing Strategy

Research Desk Jul 25, 2019

Among B2B communities, 2017 brought upon several new concepts, trends and technologies... But perhaps none captured more attention than the re-emergence of account-based marketing as a viable growth ...

2019 Digital Demand Marketing Performance Benchmark Report

2019 Digital Demand Marketing Performance Benchmark Report

Research Desk Jul 24, 2019

When we work with a new client looking to transform their digital demand marketing, our first question is “what does success look like for you?” When we’re talking to a CEO or CRO, the answer is...

The Definitive Guide to Account Based Marketing

The Definitive Guide to Account Based Marketing

Research Desk Jun 25, 2019

It’s exciting, albeit challenging time for marketers—new channels, strategies, and technologies have empowered us to engage our buyers like never before. At the same time, due to the abundance of ...

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