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Search Results for: Marketing

Implementing Effective Vendor Risk Management (VRM) Practices

Implementing Effective Vendor Risk Management (VRM) Practices

  Insights Desk   May 13, 2024
Highlights: To initiate a practical vendor risk assessment, identify key stakeholders involved in vendor selection. Establish a robust governance committee comprising these members. Accurate a...
What is a Unique Selling Point? With an Effective B2B example

What is a Unique Selling Point? With an Effective B2B example

  Insights Desk   May 13, 2024
Highlights: A compelling USP empowers you to set higher prices, capitalizing on the unique value you offer. A powerful USP enables you to justify premium pricing for the unique experience you ...
AI Use Cases – Innovations for Business Success

AI Use Cases – Innovations for Business Success

  Insights Desk   May 10, 2024
Highlights: Many of the most impactful AI tools for businesses aren’t standalone products; they’re seamlessly integrated into essential applications like HR management, Enterprise Resource Pl...
Akamai Technologies Acquisition of Noname Security for USD 500M

Akamai Technologies Acquisition of Noname Security for USD 500M

  Insights Desk   May 08, 2024
Highlights: Established in 2020, the Noname Security platform enables enterprises to visualize and secure managed and unmanaged application programming interfaces (APIs). Crafted to “eliminate ...
Cyber Insurance Guide for MSPs: Using Automation for Cyber-Insurability

Cyber Insurance Guide for MSPs: Using Automation for Cyber-Insurability

  Research Desk   May 07, 2024
In this eBook, Axcient empowers MSPs to take the easy road to achieving cyber-insurability, gaining coverage, and securing compensation. Access it now to… Weigh the costs, benefits, opportuniti...
The Secrets of CRO Conversion Rate Optimization

The Secrets of CRO Conversion Rate Optimization

  Insights Desk   May 07, 2024
Highlights: Conversion rate optimization can help other firms, such as digital marketing agencies, by bringing in more income or recurring service requests from their present clientele and existi...
B2B Lead Scoring Best Practices for Better Lead Acquisition

B2B Lead Scoring Best Practices for Better Lead Acquisition

  Insights Desk   May 02, 2024
Highlights: Lead scoring identifies the hottest leads by analyzing their behavior and product interests. Through engaging content and personalized outreach, nurturing keeps prospects involved ...
Elevate Your Success with Varied Benefits of Conversion Rate Optimization

Elevate Your Success with Varied Benefits of Conversion Rate Optimization

  Insights Desk   Apr 30, 2024
Highlights: The primary benefits of Conversion Rate Optimization (CRO), particularly those commonly emphasized, revolve around boosting financial gains and fostering lead generation. The goal ...
Promising Customer Retention Strategies Aimed at Business Growth

Promising Customer Retention Strategies Aimed at Business Growth

  Insights Desk   Apr 25, 2024
Highlights: Investing in effective support services is a proactive strategy to boost customer retention. Customer retention rate (CRR) tells you what percentage of your customers stick around ...
Perplexity AI Secures USD 63M for Generative AI Search

Perplexity AI Secures USD 63M for Generative AI Search

  Insights Desk   Apr 24, 2024
Highlights: With the funding, Perplexity introduced Enterprise Pro, its inaugural business offering focusing on enhanced security and privacy for enterprise environments. The company also prov...

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