Search Results for: consumer communications

B2B Buying Behavior: Key to Success in the Go-to-Market Funnel

B2B Buying Behavior: Key to Success in the Go-to-Market Funnel

Insights Desk Nov 18, 2024

Highlights: Understanding consumer behavior extends beyond just selling products—it's about creating a brand experience that resonates with consumers' values and lifestyles. Technology has t...

State of the European Security and Privacy Markets in 2024

State of the European Security and Privacy Markets in 2024

Research Desk Oct 03, 2024

Curious about where the next big opportunities lie in Europe’s security and privacy landscape? This eBook from IDC’s expert analysts delves into the key market drivers shaping the future of the...

Leveraging Thick Data for Business Revenue Returns

Leveraging Thick Data for Business Revenue Returns

Insights Desk Jun 10, 2024

Highlights: Businesses can create more intuitive products and services that appeal to the target market by adopting thick data, which can provide deep insights into customer preferences and behav...

Boost Channel Partner Engagement for Increased Sales

Boost Channel Partner Engagement for Increased Sales

Insights Desk Jun 07, 2024

Highlights: Supplying marketing resources to your partners is key to enhancing the promotion and sales of your products through their efforts. Provide authentic education to channel partners a...

Integrated Marketing Communication Strategy To Build Brand Image – How, Why, and Real-Life Examples

Insights Desk Jun 06, 2024

Highlights: Implementing integrated marketing strategies for monetizing brand image is a structured process that demands introspection, collaboration, and the proper technological support. App...

Understand Customer Loyalty to Foster Returning Customers

Understand Customer Loyalty to Foster Returning Customers

Insights Desk May 13, 2024

Highlights: Effective customer loyalty goes beyond occasional attempts; it necessitates coordinated communication across various channels to connect with the right people at the right moments. ...

5 Ways to Improve Customer Satisfaction to Surpass Competitors

5 Ways to Improve Customer Satisfaction to Surpass Competitors

Insights Desk Mar 22, 2024

Highlights: Meeting customer expectations today requires offering support on their terms through multichannel communication. Loyal customers are the backbone of any business, and keeping them ...

What is SMS Marketing in the Modern Mobile Age

What is SMS Marketing in the Modern Mobile Age

Insights Desk Feb 21, 2024

Highlights: When engaging in SMS marketing, categorize your audience according to their preferences and purchasing behaviors. Utilize tools to automate this process, guaranteeing that your messag...

How Product Digitization Adds Value to the Businesses

How Product Digitization Adds Value to the Businesses

Insights Desk Dec 26, 2023

Highlights: At the core of product digitization lies the essential concept of digital twins, which assists brands with diverse business needs. It seamlessly integrates digital capabilities int...

Black Friday and The Impact of AI in E-commerce

Black Friday and The Impact of AI in E-commerce

Insights Desk Nov 22, 2023

Highlights: With AI-driven personalization, optimized operations, and enhanced customer experiences, online retailers are better equipped to meet the demands of today’s shoppers, driving sustai...

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