Search Results for: marketing goals

Customer Centricity: Strategic Imperative for B2B Success

Customer Centricity: Strategic Imperative for B2B Success

Insights Desk Sep 23, 2024

Highlights: A customer-centric approach revolves around placing the customer at the heart of every business decision. Involving customers in product development is like gaining a team of advis...

SPIN Selling Elevates B2B Sales Strategy with Targeted Questioning

SPIN Selling Elevates B2B Sales Strategy with Targeted Questioning

Insights Desk Sep 16, 2024

Highlights: The SPIN selling methodology uses four stages of targeted questions to guide the sales process, helping prospects identify their need for a solution. This approach can increase close ...

Product Intelligence: Strategic Imperative for Data-driven Innovation

Product Intelligence: Strategic Imperative for Data-driven Innovation

Insights Desk Sep 16, 2024

Highlights: Beyond in-app surveys, customer interviews offer a deeper understanding of user perspectives, fostering a more personal connection. Product managers can leverage product intelligen...

OpenAI Plans to Unveil a New AI Product ‘Strawberry’

OpenAI Plans to Unveil a New AI Product ‘Strawberry’

Insights Desk Aug 29, 2024

Highlights: AGI is a sophisticated type of AI that can understand, learn, and apply knowledge across a broad range of tasks, resembling human cognitive abilities. First reported by The Informa...

Microsoft Introduces Microsoft Purview Data Governance for Security

Microsoft Introduces Microsoft Purview Data Governance for Security

Insights Desk Aug 05, 2024

Highlights: Since Purview’s 2022 move from an Azure cloud-native data governance system, Microsoft has been fine-tuning it. The firm enhanced Microsoft Purview in May with the addition of Copil...

Elevate Anything as a Service with a Seamless Customer Experience

Elevate Anything as a Service with a Seamless Customer Experience

Insights Desk Jul 12, 2024

Highlights: The customer-focused strategies enhance CX productivity, leading to increased customer renewal rates, lower churn, and overall business expansion. Advanced tech solutions streamlin...

Result-driven Virtual Security Analyst to Help Security Leaders

Result-driven Virtual Security Analyst to Help Security Leaders

Insights Desk Jun 24, 2024

Highlights: Leaders should prioritize evaluating the security services offered by AI virtual analysts to align with the organization’s specific security requirements. While vendors may impre...

Leveraging Thick Data for Business Revenue Returns

Leveraging Thick Data for Business Revenue Returns

Insights Desk Jun 10, 2024

Highlights: Businesses can create more intuitive products and services that appeal to the target market by adopting thick data, which can provide deep insights into customer preferences and behav...

Boost Channel Partner Engagement for Increased Sales

Boost Channel Partner Engagement for Increased Sales

Insights Desk Jun 07, 2024

Highlights: Supplying marketing resources to your partners is key to enhancing the promotion and sales of your products through their efforts. Provide authentic education to channel partners a...

Explore ROI-fetching B2B Customer Service Examples

Explore ROI-fetching B2B Customer Service Examples

Insights Desk May 30, 2024

Highlights: B2B customer service is crucial for fostering business relationships and achieving mutual success. It serves as a key differentiator, particularly in complex transactions. Customer...

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