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Delivering Personalized Content For Dummies

Delivering Personalized Content For Dummies

Published By: Research Desk Released: Nov 23, 2020

Customers crave a sense of personal connection — especially as daily interactions become more digital. Start with the basics by reading our new book, Delivering Personalized Content For Dummies. You’ll…

Building Better Experiences (And Bigger Profits)

Building Better Experiences (And Bigger Profits)

Published By: Research Desk Released: Nov 23, 2020

Customer expectations are evolving fast in the B2B market. Long-term growth requires investment in the future, and seamless and intuitive customer experiences are the future of B2B sales. View the…

Best Practices in Content Management: IT Edition

Best Practices in Content Management: IT Edition

Published By: Research Desk Released: Nov 23, 2020

Delivering amazing experiences takes the expertise of both marketing and IT. So your content management system should fit the needs of both. We’ve asked brands of all sizes, including Raiffeisen,…

Rationalize to Modernize Your Martech Stack

Rationalize to Modernize Your Martech Stack

Published By: Research Desk Released: Nov 23, 2020

High tech companies should look for ways to reduce vendor and solution sprawl and help IT and marketing teams improve workflows to increase their output and performance without adding overhead.

Build an Irresistible Commerce Experience

Build an Irresistible Commerce Experience

Published By: Research Desk Released: Nov 23, 2020

People buy experiences, not products. Returning customers are likely to spend 67% more on a company’s products and services than those who are new. With 80% of future profits coming…

The Future of Marketing is Creative

The Future of Marketing is Creative

Published By: Research Desk Released: Nov 23, 2020

While marketing teams swim in a sea of data and information, the future depends on creativity. Establishing a culture of human ingenuity gives purpose to data intelligence, transforms your team,…

The Reinvention of Normal

The Reinvention of Normal

Published By: Research Desk Released: Nov 23, 2020

2020 hasn’t gone how anyone might have guessed. But when your business has made a digital transformation, you can pivot swiftly and decisively. We’ve put together a guide, The Reinvention…

Jumpstart Your Revenue Growth

Jumpstart Your Revenue Growth

Published By: Research Desk Released: Nov 23, 2020

Businesses are 67% better at closing deals when their marketing and sales teams are aligned. With six simple steps from Marketo Engage, you too can increase revenue, improve teamwork across…

The Rise of Marketing Automation as a Service

The Rise of Marketing Automation as a Service

Published By: Research Desk Released: Nov 17, 2020

In this white paper, we will examine Marketing Automation as a Service, why marketing automation is so valuable to organizations, the costs, and complexities of marketing automation, and finally how…

Driving Exceptional Digital Experiences:

Driving Exceptional Digital Experiences:

Published By: Research Desk Released: Nov 16, 2020

The next chapter in education In education, times are changing faster than ever before. Engaging experiences are critical to help students and employees differentiate, grow, and thrive in an environment…

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