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AN INFLECTION POINT FOR THE DATA-DRIVEN ENTERPRISE

AN INFLECTION POINT FOR THE DATA-DRIVEN ENTERPRISE

Published By: Research Desk Released: Jan 11, 2021

KEY FINDINGS FROM A BRAND NEW SURVEY BY HARVARD BUSINESS REVIEW ANALYTIC SERVICES GET THE SURVEY From financial services to healthcare, manufacturing, retail / CPG and technology, find out why…

Six Things You Need to Know about Machine Learning to Be Successful

Six Things You Need to Know about Machine Learning to Be Successful

Published By: Research Desk Released: Jan 11, 2021

Today, the vast majority of organizations realize they need to digitally transform to compete. Many organizations want to accelerate this change, and data science tools such as machine learning are…

Six Considerations for Utilizing Cloud Data Platforms

Six Considerations for Utilizing Cloud Data Platforms

Published By: Research Desk Released: Jan 11, 2021

Organizations today collect terabytes or even petabytes of diverse data from both internal and external sources. Much of it is produced in the cloud. One approach gaining popularity for modern…

Technology Industry Roundtable

Technology Industry Roundtable

Published By: Research Desk Released: Dec 07, 2020

With the advent of cloud technology, subscription pricing models, and increased competition, hardware, software, and SaaS companies all have doubled down on their investments in the customer experience. To attract,…

3 Tips for Building Modern Data Applications

3 Tips for Building Modern Data Applications

Published By: Research Desk Released: Dec 07, 2020

If you're choosing the technology stack to develop your applications, or if your current stack is hindering your app development and performance, this complimentary guide will give you the insights…

How Healthcare Providers and Payers Drive Outcome-Based Analytics

How Healthcare Providers and Payers Drive Outcome-Based Analytics

Published By: Research Desk Released: Dec 07, 2020

Healthcare data is growing at an astronomical rate, prompting a new era in healthcare organizations. However, this presents the challenge of managing and analyzing extremely large data assets. To stay…

Moving from Basic to Advanced Marketing Analytics

Moving from Basic to Advanced Marketing Analytics

Published By: Research Desk Released: Dec 07, 2020

Marketing organizations are eager to implement advanced marketing analytics to become more data-driven and maximize customer lifetime value, increase sales, and reduce churn. But companies face several hurdles when trying…

5 Ways to Achieve Deeper Personalization with Data

5 Ways to Achieve Deeper Personalization with Data

Published By: Research Desk Released: Dec 07, 2020

If you’re a marketer, connecting with customers in a personalized, meaningful way is your top priority. Engaging with customers is no longer simply a transactional relationship; it is a constant,…

5 Tips for Implementing a Customer Data Platform

5 Tips for Implementing a Customer Data Platform

Published By: Research Desk Released: Dec 07, 2020

As companies have recognized the importance of unifying customer data to obtain business insights, customer data platforms that consolidate and activate known customer information have become ubiquitous. Customer data platforms…

5 Best Practices for Bringing Together All Your Marketing Data

5 Best Practices for Bringing Together All Your Marketing Data

Published By: Research Desk Released: Dec 07, 2020

For marketers, data is critical to initiatives such as personalization campaigns that increase customer lifetime value, multitouch attribution models that reveal how much each customer touchpoint contributes to a purchase…

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