B2B marketers Whitepapers

We take a deep dive into the following 7 key strategies to reveal how they can drive B2B sales acceleration in 2022 and beyond In this report: Data Science: Look-a-Like Modelling, Intent Dat...

It takes up to 6 months to set a qualified meeting with a senior DM according to 58% of B2B marketing professionals, and 78% of average sales cycles are between 1- 12 months. With such long lead times...

B2B marketers face a unique challenge, as B2B buyers now expect more of a B2C experience focused on digital, with more emotion, more in real time, and more social interactions. The current disruption ...