data-driven Whitepapers

in 2021, use delivery to help grow your business.

Sponsored by: Uber Published By: Research Desk Released: Apr 14, 2021

For most restaurants, takeout and delivery options were a critical component of business in 2020. While the pandemic crisis continues to evolve, customer demand for off-premises options remains. For r...

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451 research presents: the new era of decision intelligence

Sponsored by: Tellius Published By: Research Desk Released: Mar 04, 2021

Data-driven organizations gain strategic advantage from their ability to synthesize actionable insights to drive business outcomes. However, with the complexity and volume of data increasing at a rapi...

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the future of higher ed enrollment is data-driven

Sponsored by: Acquia Published By: Research Desk Released: Jan 15, 2021

In higher education, it’s never been more vital to find new ways to interact with an institution’s entire ecosystem. Even before the pandemic struck, higher ed was already experiencing an overall ...

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moving from basic to advanced marketing analytics

Sponsored by: Snowflake Published By: Research Desk Released: Dec 07, 2020

Marketing organizations are eager to implement advanced marketing analytics to become more data-driven and maximize customer lifetime value, increase sales, and reduce churn. But companies face severa...

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four steps to turn your data into actionable insights

Sponsored by: Lenovo Published By: Research Desk Released: Oct 08, 2020

Only 8% of companies have been able to productionalize and scale their analytics programs, according to McKinsey. This step-by-step guide will teach you how to make your business more data-driven by i...

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customer analytics: the 20 attributes that lead to business success

Sponsored by: Adobe Published By: Research Desk Released: Sep 04, 2020

Why data-driven businesses stand out from the crowd. Enterprises need to become more data-driven by using more mature analytics tools to stand out from the crowd Smart, effective customer analyt...

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master your role as cm(i)o

Sponsored by: Snowflake Published By: Research Desk Released: Jul 01, 2020

Today’s Chief Marketing (Intelligence) Officers are increasingly responsible for driving top-line business results. More than ever, they require deeper customer insights and data-driven strategies t...

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a new breed of analytics

Sponsored by: Oracle Published By: Research Desk Released: Nov 15, 2019

Data is the lifeblood of business success, but has been trapped in silos for too long. To unleash its value, analytics must transform from merely reporting on data to providing fuel for data-driven ma...

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build the foundation for great customer experiences

Sponsored by: NetSuite Published By: Research Desk Released: Nov 12, 2019

Today’s customer, above all, demands seamless and relevant experiences. They want to move effortlessly across your online and offline channels from initial contact, to purchase and beyond. Along ...

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live optics: how to assess workload performance for data-driven it decisions

Sponsored by: Dell Published By: Research Desk Released: Sep 20, 2019

Live Optics was designed with IT and business decision makers in mind. Regardless of your devices or operating systems, this powerful, online software can help you. Gain transparency and define cle...

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