omnichannel Whitepapers

revolutionize your product launches with ai-driven omnichannel strategies for maximum impa...

Sponsored by: Aktana Published By: Research Desk Released: Oct 08, 2024

As Life Sciences companies prepare for an unprecedented number of product launches over the next five years, they should adopt an integrated, forward-looking model that leverages a robust technology s...

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nba is no longer enough: what is needed for intelligent omnichannel in 2024?

Sponsored by: Aktana Published By: Research Desk Released: Aug 12, 2024

Ready to step beyond the conventional Next Best Action (NBA) approach and embrace the future of intelligent omnichannel pharma HCP engagement? Watch our recent webinar featuring Aktana’s Co-founder...

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learn from our curated collection of “13 best practices” for next best action programs...

Sponsored by: Aktana Published By: Research Desk Released: Jul 29, 2024

These 13 best practices come from our extensive real-world experience with more than 350 active NBA deployments, representing many of the top 20 pharma companies globally. By embracing these strate...

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a practical reference for commercial life sciences teams navigating the omnichannel landsc...

Sponsored by: Aktana Published By: Research Desk Released: Jul 29, 2024

Whether your go-to-market strategy leverages 5 channels or 15, effective omnichannel engagement should feel like a continuous conversation that’s tailored to individual preferences and needs. And...

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a practical reference for enriching your medtech team with omnichannel intelligence

Sponsored by: Aktana Published By: Research Desk Released: Jul 29, 2024

Medical Device companies in the top third of omnichannel maturity are experiencing 2x revenue growth compared to companies with average maturity. This indicates a substantial opportunity for businesse...

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a practical reference for enriching your medtech team with omnichannel intelligence

Sponsored by: Aktana Published By: Research Desk Released: Jun 28, 2024

Medical Device companies in the top third of omnichannel maturity are experiencing 2x revenue growth compared to companies with average maturity. This indicates a substantial opportunity for businesse...

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a practical reference for commercial life sciences teams navigating the omnichannel landsc...

Sponsored by: Aktana Published By: Research Desk Released: Jun 28, 2024

Whether your go-to-market strategy leverages 5 channels or 15, effective omnichannel engagement should feel like a continuous conversation that’s tailored to individual preferences and needs. And...

Read more

learn from our curated collection of the “13 best practices” for next best action prog...

Sponsored by: Aktana Published By: Research Desk Released: Jun 28, 2024

These 13 best practices come from our extensive real-world experience with more than 350 active NBA deployments around the globe with leading pharmaceutical companies. By embracing these strategies...

Read more

a practical reference for commercial life sciences teams navigating the omnichannel landsc...

Sponsored by: Aktana Published By: Research Desk Released: Nov 13, 2023

Whether your go-to-market strategy leverages 5 channels or 15, effective omnichannel engagement should feel like a continuous conversation that’s tailored to individual preferences and needs. And...

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a practical reference for enriching your medical affairs team with omnichannel intelligenc...

Sponsored by: Aktana Published By: Research Desk Released: Nov 13, 2023

The channels that physicians and medical affairs teams use for scientific exchange have multiplied with the adoption of digital communication platforms. Personalization is now essential for preventing...

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