B2B buyers

Highlights: Modern B2B buyers demand highly specific solutions. A strong brand alone is no longer sufficient to win their business. By seamlessly incorporating review requests within customer ...

Highlights: To write a successful whitepaper, you must be clear about your audience’s issues, objectives, and requirements. In a sales cycle, you must know every phase of the buyer’s path. ...

Collected from 72k individual buyer-level insights, NetLine's Intent analysis provides an unrivaled look into the true behaviors of B2B buyers nearing a purchase decision. In our sixth annual report,...