Customer Data

elevating marketing performance with advanced marketing analytics

  Insights Desk   Sep 30, 2024

Highlights: To build a complete customer picture, marketers should unify structured and unstructured data. Once customer data is centralized, companies must activate it to enable targeted mark...

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contact center automation startup cognigy gmbh secures usd 100 m

  Insights Desk   Jun 12, 2024

Highlights: Cognigy reports that its platform handles hundreds of millions of contact center interactions annually for the enterprises within its user network. As per the company, LLMs enable ...

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maximizing value from unstructured data to support businesses

  Insights Desk   Jun 05, 2024

Highlights: To succeed in the AI era, organizations must consider all their data, including often-overlooked unstructured data, as valuable assets. Managing unstructured data poses challenges ...

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how will customer feedback loop help marketers increase sales

  Insights Desk   May 16, 2024

Highlights: A customer feedback loop is a process to strengthen your business by paying attention to what your customers are saying about your product. Customer feedback is crucial for gauging...

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how chatbot marketing supports today’s business landscape

  Insights Desk   Apr 15, 2024

Highlights: Chatbot marketing improves the customer experience by offering personalized interactions based on feedback. Chatbot marketing employs computer programs to automate interactions wit...

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nvidia debuts blackwell platform & expands aws partnership

  Insights Desk   Mar 20, 2024

Highlights: The GB200 Blackwell Superchip integrates two Blackwells and a Grace CPU on a single board, forming a powerful chip suitable for individual systems, clusters, or racks. Project Ceib...

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lightbeam.ai secures usd 17.8m for data security & privacy

  Insights Desk   Feb 02, 2024

Highlights: LightBeam provides a platform designed to streamline and integrate data security, privacy, and governance. As stated by the CEO and Co-founder, LightBeam sets itself apart from oth...

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tailored triumph: personalization in b2b revealed

  Insights Desk   Jan 16, 2024

Highlights: Crafting the buyer’s journey aligns with the user experience you desire through strategic B2B content, encompassing landing pages, calls to action, LinkedIn, and other social media ...

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atlassian deploys generative ai agents for instant data insights

  Insights Desk   Dec 11, 2023

Highlights: Supported by over two decades of public and customer data, Atlassian Corp.’s AI offerings empower individuals as virtual agents and enable large organizations to leverage their exte...

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hubspot to boost ai capabilities by acquiring clearbit

  Insights Desk   Nov 03, 2023

Highlights: Founded in 2015, Clearbit introduced a tool for email address discovery, which retrieves an individual’s name, job title, company, and social media accounts upon input. As per th...

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