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The User Retention Pocket Guide

The User Retention Pocket Guide

CleverTap
Published by: Research Desk Released: Oct 07, 2021

This pocket guide gives you a quick, high-level overview of user retention fundamentals in a highly visual guide that you can keep as a handy reference. And it includes practical tips to win loyal users and grow your app.

Why Read This Pocket Guide?
  • Learn the basics of user retention and why it’s essential to the growth of your app.
  • Read about the 3 phases of user retention and why it’s crucial to engage users at every phase.
  • Discover 3 tried-and-true retention tactics that will reinforce users’ perception of your app as a must-have.
  • Find out what your first concrete steps should be to increase user retention over the long term.

 

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