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Digital Accessibility as Strategy: A Practical Guide to Building Inclusive Brands

Digital Accessibility as Strategy: A Practical Guide to Building Inclusive Brands

Acquia
Published by: Research Desk Released: Nov 13, 2024

Inclusivity and digital accessibility aren’t just trends, they’re necessary. Neglecting digital accessibility alienates potential customers. Instead, brands should harness digital inclusion for meaningful engagement that leaves nobody out.

This exploration delves into the evolving landscape of consumer behaviors and preferences, emphasizing the importance of creating content that resonates across diverse audiences and platforms.

This discussion highlights the critical role of website accessibility in organizations, aligning with the Americans with Disabilities Act (ADA) to ensure broader reach and avoid potential legal pitfalls. You’ll leave with a clearer understanding of how to craft digital experiences that are elegant, engaging, and inclusive, fostering a brand presence that makes everyone feel welcome.

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