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IS YOUR BUSINESS GROWTH STUCK ON HOLD?

is your business growth stuck on hold?

Published By: Research Desk Released: Apr 10, 2020

Think about how you're communicating with your customers. If your business is like most, how you communicate has changed dramatically over the years, but your desk phone likely hasn’t moved an in...

Geisinger Addresses Opioid Abuse While Achieving the Cost Savings

geisinger addresses opioid abuse while achieving the cost savings

Published By: Research Desk Released: Apr 10, 2020

Geisinger Health System, a 767-bed health system serving three million patients in PA and NJ, is rooted in innovation and constantly searching for new and better ways to care for patients. One way Gei...

A Quick Guide To the EPCS

a quick guide to the epcs

Published By: Research Desk Released: Apr 10, 2020

In 2010, the Federal Drug Enforcement Administration (DEA) published an interim final rule as to what vendors and healthcare organizations need to do to support Electronic Prescribing of Controlled Su...

The Measurable Lead Model

the measurable lead model

Published By: Research Desk Released: Apr 09, 2020

Good leads are the lifeblood for any growing business. Sales depends on them to close deals and drive revenue. It’s marketing’s job to generate leads and introduce them to the right people so s...

7 CMOS Share Secrets That Will Change How You Market Today

7 cmos share secrets that will change how you market today

Published By: Research Desk Released: Apr 09, 2020

In this book, we’re sharing some of the lessons we’ve learned from our conversations with CMOs and marketing trailblazers who’ve been special guests on our podcasts. So in each chapter, we’ll ...

The Modern Marketer’s Playbook

the modern marketer’s playbook

Published By: Research Desk Released: Apr 09, 2020

Get key insights from 35 top marketing leaders to help you stay ahead of the game....

CONTACT CENTER 2.0: TOMORROW’S SOLUTIONS FOR TODAY’S CUSTOMERS

contact center 2.0: tomorrow’s solutions for today’s customers

Published By: Research Desk Released: Apr 09, 2020

It’s difficult to find consumers who thoroughly enjoy today’s contact center experience. No one is thrilled with the automated attendant greeting, an unintelligent voice system, or the incredibly ...

The Guide to Conversational ABM

the guide to conversational abm

Published By: Research Desk Released: Apr 09, 2020

In this guide you’ll learn how to: Create a cohesive buying experience for your accounts Find more opportunities for your sales team Strengthen marketing / sales alignment...

The MQL Is Dead

the mql is dead

Published By: Research Desk Released: Apr 09, 2020

Your buyers don't want to be treated like MQLs. Treat your buyers like people. Here's how conversations are transforming the marketing funnel as we know it (and what you can do about it)....

THE ANATOMY OF AN EFFECTIVE ENTERPRISE SALES MEETING

the anatomy of an effective enterprise sales meeting

Published By: Research Desk Released: Apr 09, 2020

We spoke to sales leaders from companies like G2, Gong, Outreach, and others about what goes into a great sales meeting. First, we’ll dive into what needs to happen before the meeting, including pro...

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