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SoDA Trends in Personalization

soda trends in personalization

Published By: Research Desk Released: Mar 11, 2020

Digital experience personalization is a major priority for global business leaders and investment plans for expanded capabilities are growing 85% of marketing leaders and C-level executives...

How to Solve Your Content Crisis

how to solve your content crisis

Published By: Research Desk Released: Mar 11, 2020

Publishing personalized content faster or more cost effectively is a priority for over 95% of global marketing leaders. Your customers expect memorable moments at every brand touchpoint. But when y...

The Ultimate Guide to Customer Reviews for Travel, Tourism and Leisure Brands

the ultimate guide to customer reviews for travel, tourism and leisure brands

Published By: Research Desk Released: Feb 07, 2020

The Ultimate Guide to Customer Reviews for Travel, Tourism and Leisure Brands Online reviews are the third-most important consideration for choosing a travel brand— and they are rapidly moving up...

How to Attract More Hungry Customers to Your Locations (Free E-Guide)

how to attract more hungry customers to your locations (free e-guide)

Published By: Research Desk Released: Feb 07, 2020

How to Attract More Hungry Customers to Your Locations. Today's most important food and beverage marketing strategy. Long gone are the days when marketing and brand teams could rely on a linear cus...

The Reputation Management Revolution

the reputation management revolution

Published By: Research Desk Released: Feb 07, 2020

The Reputation Management Revolution: A Global Benchmark Report People overwhelmingly still purchase from local stores… Almost half of all online searches are for locations nearby and 76% of t...

How Retail Can Capture The Digital Customer

how retail can capture the digital customer

Published By: Research Desk Released: Feb 06, 2020

Retail is struggling. Stuck in the past, it relies on old methods to draw customers to stores, and oftentimes is afraid of new technologies — even though it’s clear how to get the fundamental, pro...

The CMS Evolution: Traditional, Headless, and Hybrid Demystified

the cms evolution: traditional, headless, and hybrid demystified

Published By: Research Desk Released: Feb 06, 2020

Because content is the foundation of every experience, having the right content management system is critical for keeping up with growing demand, expectations, and channels. Here's how to judge betwee...

Top Trends for Online Reputation and CX Management in 2020

top trends for online reputation and cx management in 2020

Published By: Research Desk Released: Jan 23, 2020

Every year, Reputation.com makes predictions about evolving developments and challenges in online reputation and customer experience management. We’ve identified five key trends that stand to shape ...

What is Online Reputation Management?

what is online reputation management?

Published By: Research Desk Released: Jan 23, 2020

Buyers are self-directed, highly informed and comfortable making fast decisions based on online information. And one of the most valued sources of information is user-generated content — what others...

Using Location Data to Understand the Offline Impacts of Online Efforts

using location data to understand the offline impacts of online efforts

Published By: Research Desk Released: Jan 15, 2020

Traditional metrics like click-through and conversion rates may be useful for measuring the online effectiveness of digital media campaigns, but they fall short when the goal is understanding offline ...

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