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A guide to optimizing digital marketing performance through better data.

a guide to optimizing digital marketing performance through better data.

Published By: Research Desk Released: Jun 12, 2019

Marketers have long struggled with the simple task of knowing which marketing spend is truly effective, and how to optimize that spend. At the heart of the issue lies the challenge of ensuring the dat...

Discovering SPA-CMS Harmoney

discovering spa-cms harmoney

Published By: Research Desk Released: May 23, 2019

Building a scalable, adaptable digital foundation is key to providing contextually-relevant, compelling omnichannel experiences across mature and emerging channels at speed. By combining the power of ...

Content Management For Everyone

content management for everyone

Published By: Research Desk Released: May 23, 2019

A hybrid CMS not only helps you get your content out the door faster, it also helps you deliver and scale highly personalized, custom, omni-channel experiences that drive customer engagement. Top t...

Personalization eBook

personalization ebook

Published By: Research Desk Released: May 20, 2019

This eBook explains the importance of personalization, followed by how to advance in personalization. Leading back to Sitecore’s personalization capabilities, this eBook explains that personalizatio...

The Definitive Guide to Digital Advertising

the definitive guide to digital advertising

Published By: Research Desk Released: May 14, 2019

Advertising has evolved. No longer is it restricted to print publications, static billboards, radio, and television. Modern technologies have opened the door to a whole new era of advertising–digita...

7 Lessons from Visionary Context Marketers

7 lessons from visionary context marketers

Published By: Research Desk Released: Jan 04, 2019

Why the Context Marketing mindset matters -and how you can get it Context Marketing allows you to effectively own and manage the customer experience. Understanding context helps marketers provide re...

The Relevancy Ring – ESP Buyer’s Guide 2018, Enterprise Edition

the relevancy ring – esp buyer’s guide 2018, enterprise edition

Published By: Research Desk Released: Jan 03, 2019

Published on 3/16/18, The Relevancy Group analyzes six enterprise ESPs and documents market trends and mandates on vendor selection. This comprehensive buyer's guide features executive data of 401 ema...

IDC — Business Value of AEM Assets Demand Gen Creative

idc — business value of aem assets demand gen creative

Published By: Research Desk Released: Jan 03, 2019

Thank you for reading our latest industry content. Learn more about how consistent distribution and management of your digital marketing can improve your organization's workflow. With the help of Adob...

Moving From Projects To Products

moving from projects to products

Published By: Research Desk Released: Nov 14, 2018

There is a trend in corporate software development where traditional projects - having a start and finish - are being superseded by product management techniques allowing for faster adoption and timel...

How To Keep Your Members Engaged In Online Presentations

how to keep your members engaged in online presentations

Published By: Research Desk Released: Nov 14, 2018

As an association, it's imperative to communicate with your members in order to ensure retention and cement loyalty. When tracking constituent information, behavior and transactions across all of your...

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