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Creating And Managing Superior Customer Experiences

creating and managing superior customer experiences

Published By: Research Desk Released: Nov 14, 2018

What's the big deal about customer experience? Companies that excel at it grow revenues 4-8% above the market. And a superior experience turns customers into promoters, with a lifetime value of six to...

Delivering The Continuous, Connected Customer Journey

delivering the continuous, connected customer journey

Published By: Research Desk Released: Nov 14, 2018

These days, CX can be summed up in one wordhyper-connected. Technologies and IoT are enabling customers to have omni-channel digital interactions with the worldanytime, anywhere. But regardless of the...

Amplify Word-Of-Mouth Engagement With Online Community

amplify word-of-mouth engagement with online community

Published By: Research Desk Released: Nov 14, 2018

In fact, according to Pew research, the population of millennials (ages 19-35) has surpassed that of the boomers (ages 52-70) to become the largest demographic in the US. And millennial communication ...

Art of Integration

art of integration

Published By: Research Desk Released: Nov 14, 2018

Blend online and offline data to create a vibrant marketing world. Learn how to deliver uniquely experiences customers expect and to delight them with the ones they didn't see coming....

Email comes of age

email comes of age

Published By: Research Desk Released: Nov 14, 2018

Download our Email Comes of Age guide so you can make every conversation engaging including awkward ones. You'll learn how to transition from pushing products to pushing the customer's needs first ...

Harvard Business Review Report

harvard business review report

Published By: Research Desk Released: Nov 14, 2018

Harvard Business Review Analytic Services (HBRAS) surveyed more than 300 worldwide executives about attitudes on collaboration revealing teams are paramount to business success. The Cisco sponsored re...

How to Calculate the ROI of Customer Nurturing

how to calculate the roi of customer nurturing

Published By: Research Desk Released: Nov 14, 2018

Measuring your customer nurturing efforts is critical to your success. But many marketers need guidance on how to move away from traditional vanity metrics and toward metrics that help them tie their ...

The Art of Integration

the art of integration

Published By: Research Desk Released: Nov 14, 2018

It's amazing how online and offline data remains disconnected. Sculptor and conservationist, Jason deCaires Taylor knows the benefits of connecting two different worlds. In our guide, The Art of Integ...

The Growth Marketers Playbook to Achieving True Omni Channel Relevance

the growth marketers playbook to achieving true omni channel relevance

Published By: Research Desk Released: Nov 14, 2018

Improving the Inbox and Beyond with Personalization Get the Growth Marketer's Playbook to learn how to master personalized 1:1 email and leverage these insights across all channels to power a unified ...

Digital Transformation At the Intersection of Strategy and Technology

digital transformation at the intersection of strategy and technology

Published By: Research Desk Released: Nov 14, 2018

Being late to the game isn't an option for companies that hope to survive. "If you don't move ahead with digital transformation, you're going to be left behind," said Dan Puterbaugh, Senior Legal Advo...

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