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Digital Marketing Whitepapers

Making Sense of Digital Experience Monitoring Solutions

making sense of digital experience monitoring solutions

Published By: Research Desk Released: Sep 17, 2021
As customers increasingly rely on web services, speed and dependability are crucial for their online experience — and your bottom line. With digital experience monitoring (DEM), your organization ca...

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How eCommerce grows revenue in healthcare.

how ecommerce grows revenue in healthcare.

Published By: Research Desk Released: Jul 16, 2021
When 2020 began, healthcare suppliers faced critical challenges. Competition from titans like Amazon and Walmart was escalating. Customer expectations for experiences on par with other industries made...

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How eCommerce grows revenue in manufacturing.

how ecommerce grows revenue in manufacturing.

Published By: Research Desk Released: Jul 16, 2021
Before 2020, most manufacturing organizations succeeded with in-person relationships — and without a firm commitment to digital commerce. But the pandemic changed that. And with the other challenges...

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Successfully Selling the Value of a B2B Digital Transformation

successfully selling the value of a b2b digital transformation

Published By: Research Desk Released: Jul 12, 2021
About the Guide Changes in consumer technologies, audience demographics, and purchasing preferences have motivated many businesses to upgrade their legacy commerce platforms. This guide provides...

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Successfully Selling the Value of a B2B Digital Transformation

successfully selling the value of a b2b digital transformation

Published By: Research Desk Released: Jul 12, 2021
About the Guide Changes in consumer technologies, audience demographics, and purchasing preferences have motivated many businesses to upgrade their legacy commerce platforms. This guide provides...

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Manufacturers focus on a digital-first future — see what’s on the way.

manufacturers focus on a digital-first future — see what’s on the way.

Published By: Research Desk Released: Jul 05, 2021
In just six months, the manufacturing sector experienced more disruption than in the previous decade. While years of preparedness offset the pandemic’s worst economic effects, many companies recogni...

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The Customer Value of Marketing Automation

the customer value of marketing automation

Published By: Research Desk Released: Jul 01, 2021
If you’re ready to modernize your marketing, it may be time to invest in marketing automation. The right marketing automation tools can help you transform your marketing function and make rapid�...

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IDC Analyst Connection: Building a Better Future for Manufacturing Through Marketing Automation

idc analyst connection: building a better future for manufacturing through marketing autom...

Published By: Research Desk Released: Jul 01, 2021
As customer expectations evolve and digital marketing becomes the status quo, manufacturing organizations are having to reprioritize their digital innovation strategies. In the IDC Analyst Connecti...

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Automate Healthcare Marketing: Right Message, Right Customer, Right Time

automate healthcare marketing: right message, right customer, right time

Published By: Research Desk Released: Jul 01, 2021
Every business strives for efficiency, but in the healthcare sector, there is a prevalent need for efficient customer communication that is also quick, transparent, and personal. This is where a ma...

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Accelerating Digital Transformation with an Open Organization Approach

accelerating digital transformation with an open organization approach

Published By: Research Desk Released: Jun 24, 2021
This report is based on the outputs of a series of IDC roadshows, created and executed in conjunction with Red Hat and Intel....

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