Elevate Your Strategy with Digital Innovation Whitepapers | DemandTalk

Trends in Retail and Consumer Goods Marketing

trends in retail and consumer goods marketing

Published By: Research Desk Released: Jan 18, 2021

See how retail marketers are driving success in the coming year. From integrated retail experiences to personalized customer journeys, discover the trends redefining retail and consumer goods marke...

Digital’s Role in Store Re-Openings

digital’s role in store re-openings

Published By: Research Desk Released: Jan 15, 2021

In this period of COVID-19, many retailers have turned to the digital space to maintain the relationships they've fostered with their customers. With the large volume of information being shared onlin...

How Data Can Boost Enrollment & Revenue Post-COVID

how data can boost enrollment & revenue post-covid

Published By: Research Desk Released: Jan 15, 2021

Predictive marketing leverages analytics to deliver relevant and meaningful digital experiences across touch points throughout a user's life cycle. Within higher education, this approach can be used t...

Winning B2B commerce experiences start with the customer.

winning b2b commerce experiences start with the customer.

Published By: Research Desk Released: Jan 15, 2021

Customer expectations are evolving fast in the B2B market. Long-term growth requires investment in the future, and seamless and intuitive customer experiences are the future of B2B sales. View the gui...

Making the Jump to a Digital-First Business Strategy: A Marketer’s Guide to Pivoting During COVID

making the jump to a digital-first business strategy: a marketer’s guide to pivoting...

Published By: Research Desk Released: Jan 15, 2021

Are you like the many companies shifting focus (and budgets) from acquiring new customers to retaining and cultivating loyalty in existing customers? The adoption of this strategy is driving brands...

Make a DAM your company’s best asset

make a dam your company’s best asset

Published By: Research Desk Released: Jan 15, 2021

Content has never been more business critical, yet most companies don’t do enough to manage and optimize their assets. With a digital asset management system (DAM), you can take a content velocity a...

Our six lessons learned as we reinvented normal.

our six lessons learned as we reinvented normal.

Published By: Research Desk Released: Jan 15, 2021

2020 hasn’t gone how anyone might have guessed. But when your business has made a digital transformation, you can pivot swiftly and decisively. We’ve put together a guide, The Reinvention of Norma...

The Future of Media

the future of media

Published By: Research Desk Released: Jan 12, 2021

Description: Marketers often see publishers as a means to an end: a way to reach coveted audiences. And most publishers see marketers as a means to an end too: a way to pay the bills. The transactiona...

The Future of Marketing

the future of marketing

Published By: Research Desk Released: Jan 12, 2021

In today’s privacy-first environment, publishers are struggling to understand their audience's full behavior along the path to purchase. And brands are up against the challenge of running omnichanne...

How to Rebuild Your Marketing Ecosystem

how to rebuild your marketing ecosystem

Published By: Research Desk Released: Jan 12, 2021

Between the pandemic, growing privacy regulations, and the death of the cookie, the way marketing has "always been done" is no longer viable. It's up to brands to pivot—to reimagine omnichannel m...

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