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The Sales Experience is Now the True Driver of Manufacturer Revenue Growth

the sales experience is now the true driver of manufacturer revenue growth

Published By: Research Desk Released: Oct 02, 2019

The Sales Experience is Now the True Driver of Manufacturer Revenue Growth Manufacturing and automotive companies are increasingly focused on growth to stay ahead of the industry’s modern challenge...

Personalization: The New Foundation of B2B Digital Sales

personalization: the new foundation of b2b digital sales

Published By: Research Desk Released: Oct 02, 2019

Personalization: The New Foundation of B2B Digital Sales eCommerce is a high performer among manufacturers and distributors. Now, these companies are further prioritizing advanced data methods as the...

Digital Transformation Today: Refocus the Buying Experience to Delight Customers and Capture More Revenue

digital transformation today: refocus the buying experience to delight customers and captu...

Published By: Research Desk Released: Oct 02, 2019

Digital Transformation Today: Refocus the Buying Experience to Delight Customers and Capture More Revenue Many businesses have layered transformative technology into their sales strategy for years, w...

Eight Questions To Ask Before Selecting Your Developer Community Solution

eight questions to ask before selecting your developer community solution

Published By: Research Desk Released: Sep 25, 2019

Your customer support group is tired of answering the same questions over and over. Product wants a way to tap into user ideas more efficiently. Your developer relations teams want to engage dev...

Build vs. Buy: A Guide for Customer Identity & Access Management

build vs. buy: a guide for customer identity & access management

Published By: Research Desk Released: Sep 24, 2019

In today’s markets, customer identities and the personal data associated with them are among the most critical and valuable assets of any enterprise. Managing these digital identities — from first...

Forrester Report: Building A Customer-Obsessed IAM Team

forrester report: building a customer-obsessed iam team

Published By: Research Desk Released: Sep 24, 2019

Customer identity and access management (CIAM) is increasingly important for brands to deliver the seamless, secure digital experiences demanded by empowered consumers. As part of its Identity and Acc...

Scaling Identity Management to Ensure Customer Loyalty Program Success: 4 Case Studies

scaling identity management to ensure customer loyalty program success: 4 case studies

Published By: Research Desk Released: Sep 24, 2019

Loyalty and rewards programs are powerful tools for brands to boost member engagement, acquisition, and retention. Learn why leading brands are turning to modern customer identity and access managemen...

The Practical Guide to Giving Your Consumers the Omnichannel Experience

the practical guide to giving your consumers the omnichannel experience

Published By: Research Desk Released: Sep 24, 2019

From a consumer perspective, the best brands are those that weave themselves into their customers’ lives—becoming a part of their identity. These brands are present all the time without obvious de...

Introductory Guide to Web Personalization

introductory guide to web personalization

Published By: Research Desk Released: Sep 24, 2019

Your website is the hub of interaction between your company and your customers, and in an increasingly competitive digital landscape, today's buyers aren't simply looking for a one-size-fits-all custo...

Marketing Experiments in an Age of Accountability

marketing experiments in an age of accountability

Published By: Research Desk Released: Sep 24, 2019

Experiments prove and disprove ideas about the world around us and help us arrive at the truth. But experimentation is not limited to science class or the field of psychology. It’s critical for mark...

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