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The Power of A B Testing

the power of a b testing

Published By: Research Desk Released: Nov 14, 2018

The impact of social media transcends almost every aspect of our daily liveswork, politics, breaking news, and more. Today, it's almost universally usedby consumers and brandsand is one of the m...

The new content frontier

the new content frontier

Published By: Research Desk Released: Nov 14, 2018

Customer are infinitely complex, but connecting with them doesn't have to be. Because while your customers may be wildly different, they do all want one thing meaningful and relevant experiences....

Touch the infinite

touch the infinite

Published By: Research Desk Released: Nov 14, 2018

Today, staying competitive requires mobile maturitya maturity that transforms businesses from simply creating products to delivering amazing digital experiences. And mobile is at the center. We've a...

The Growth Marketers Playbook to Achieving True Omni Channel Relevance

the growth marketers playbook to achieving true omni channel relevance

Published By: Research Desk Released: Nov 14, 2018

Improving the Inbox and Beyond with Personalization Get the Growth Marketer's Playbook to learn how to master personalized 1:1 email and leverage these insights across all channels to power a unified ...

The Future is Today A Guide to Become a Digital Retailer

the future is today a guide to become a digital retailer

Published By: Research Desk Released: Nov 14, 2018

New digital technologies are changing the retail space and encouraging customers to purchase in-store. As a retailer, you can adopt digital technology into your store to avoid getting left behind. Thi...

The Essential 5 Top Reports Every Marketer Needs

the essential 5 top reports every marketer needs

Published By: Research Desk Released: Nov 14, 2018

More and more, consumers do research, form opinions, and draw conclusions well before they choose to interact with your brand. This change has sparked a shift in the marketer's focus from being primar...

The B2B Marketers Guide to Decoding Metrics

the b2b marketers guide to decoding metrics

Published By: Research Desk Released: Nov 14, 2018

As a marketer, you know how critical it is to understand how your marketing efforts contribute to the bottom line. There's a lot that goes on behind-the-scenes to generate sales pipeline and ultimatel...

The Art of Integration

the art of integration

Published By: Research Desk Released: Nov 14, 2018

It's amazing how online and offline data remains disconnected. Sculptor and conservationist, Jason deCaires Taylor knows the benefits of connecting two different worlds. In our guide, The Art of Integ...

SiriusView Markeitng Automation Platforms 2017

siriusview markeitng automation platforms 2017

Published By: Research Desk Released: Nov 14, 2018

[UPDATED FOR 2017] Read this complimentary copy of the SiriusView: Marketing Automation Platforms 2017 and learn more about Marketo's key differentiators including its native multi-channel experience,...

Nine Common A B Testing Pitfalls and How to Avoid Them

nine common a b testing pitfalls and how to avoid them

Published By: Research Desk Released: Nov 14, 2018

Marketers use A/B testing to deliver the most optimized and targeted experiences for their customers. Sometimes marketers encounter pitfalls that produce misleading findings, which lead to less effici...

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